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Introduction to Google Analytics: A Guide for Absolute Beginners
Introduction to Google Analytics: A Guide for Absolute Beginners

Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the...

Building Your Business with Google For Dummies
Building Your Business with Google For Dummies
Partner up with Google and watch your business boom!

Find out how to score high in searches, use AdWords, and connect with customers

Google – what a magnificent, two-headed creature! On one side are searching customers; on the other, business owners like you. This book helps bring both together to live happily ever after....

The Ultimate Web Marketing Guide
The Ultimate Web Marketing Guide

EVERYTHING YOU NEED TO KNOW ABOUT WEB, MOBILE, & SOCIAL MARKETING!

  • Your expert, up-to-the-minute, A-Z reference & how-to guide
  • Choose the right goals, media, & tools
  • ...
Introduction to Search Engine Marketing and AdWords: A Guide for Absolute Beginners
Introduction to Search Engine Marketing and AdWords: A Guide for Absolute Beginners
Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind.  If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to the content quickly.
Google AdWords: Managing Your Advertising Program
Google AdWords: Managing Your Advertising Program
Since being selected as an AdWords Seminar Leader by Google in 2006, I’ve had the opportunity to teach thousands of businesses and organizations how to use AdWords, Google’s advertising platform. I believe in the product; if used appropriately, it offers vast online exposure for advertisers....
Winning Results with Google AdWords, Second Edition
Winning Results with Google AdWords, Second Edition
Run a Profitable Google AdWords Campaign

Reach millions of targeted new customers at the precise moment theyAnd#39;re looking for the products and services youAnd#39;re selling with help from this hands-on guide. Winning Results with Google AdWords, Second Edition reveals the latest strategies for writing successful...

Sams Teach Yourself Google AdWords in 10 Minutes (Sams Teach Yourself -- Minutes)
Sams Teach Yourself Google AdWords in 10 Minutes (Sams Teach Yourself -- Minutes)

Google AdWords is a huge opportunity for businesses and other organizations to improve their results from Google search, to increase sales, to try out new business ideas, and in general to make the Web friendlier. However, it’s also a way to spend money without realizing much return. Helping you to use AdWords effectively from...

Google Business Solutions and Tools: 100 Success Secrets to Reach new customers, Enhance your website and Increase your productivity
Google Business Solutions and Tools: 100 Success Secrets to Reach new customers, Enhance your website and Increase your productivity
Is your business indexed by Google? If not, you hardly exist online. Is your business advertising with Google AdWords? If not, you`re hardly advertising online.

With Google`s share at over 70% of the online advertising market, this book gets you started using Google as a business partner.

Learn how to get your website indexed by...

The Best of 2600: A Hacker Odyssey
The Best of 2600: A Hacker Odyssey
" … The Best of 2600: A Hacker Odyssey is an important, amazing book that tells the story of these kids and adults as they explore a new frontier."
—John Baichtal (Wired Blog, August, 2008)

"...a testament to a culture which thrived before computers and the internet mattered to most of...

Grow Your Business with Google AdWords: 7 Quick and Easy Secrets for Reaching More Customers with the World's #1 Search Engine
Grow Your Business with Google AdWords: 7 Quick and Easy Secrets for Reaching More Customers with the World's #1 Search Engine

Become a market leader in under 6 months powered by Google AdWords!

If your concerns are brand awareness and exposure, you and Google AdWords are a match made in heaven. Not only is this innovative advertising system extraordinarily effective, it's suited for any budget and you can launch a campaign in...

A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)
A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)
A Quick Start Guide to Google AdWords outlines the background to Google, reveals the secrets behind pay-per-click advertising and what sells online, and gives vital tips on how to create a great campaign. With up-to-the-minute case studies and tips on vital business skills it covers: how to set up an account; the secrets of what...
Advanced Google AdWords
Advanced Google AdWords

The ultimate guide to Google AdWords is fully updated for its third editionThis is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and apply the advanced techniques and tactics that are used by Fortune 500 companies. The book provides insight into AdWords' functionality and advanced features,...

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